Gross profit & contribution
01
Reconciles every source
Shopify, ad platforms, attribution, and email in one view, with definitions agreed up front.
We bring senior judgment to your highest-stakes growth decisions, then own the execution and the outcome.
Independent thinking.Senior judgment.Senior execution.
Certified partners
Who we help
Built for the owner.
Trusted by the board.
Whether you run a $5M brand yourself or oversee a $2B portfolio company, the question is the same: which growth is worth paying for, and who is accountable for it?
How we hold ourselves
01
Authenticity
We say what the numbers say, with advice given the way an owner would want to hear it.
02
Accountability
The partners who diagnose the problem stay on the business. One team, one plan, definitions agreed upon up front.
03
Results
Measured against your core business goals and KPIs, such as contribution margin and enterprise value.
Selected engagements
The results, and the
business behind them.
From global powerhouses and household names to ambitious challengers.
Brands our team has worked with through current and prior engagements.
And more
Selected creative
Attention is
only the start.
Categories we build in
Apparel01Electronics02Fitness03Health & wellness04Consumables05Smart home06Home services07Food & beverage08Real estate09Footwear10
Performance and brand creative that speaks directly to your ideal customer avatar.
How we engage
The first 90 days.
A clear path from first engagement to an operating rhythm and system built around your business and team.
Day 0‑14DiagnoseUnit economics, channels, creative, site, and retention, reconciled.
Day 15‑30DecideWhere to focus, invest, and stop. Targets agreed with leadership.
Day 31‑90BuildMedia, creative, pages, and lifecycle rebuilt by the same senior team.
Day 90+CompoundA weekly operating cadence and board-ready reporting.A connected growth team
Eight focuses.
One plan.
Our senior team connects positioning, creative, media, the purchase experience, and retention around the economics of the business.
Explore our expertise ↗
01
Performance media & acquisition
02
Creative strategy & production
03
Competitive insight & analysis
04
Website & product-page design
05
Conversion & profit optimization
06
Email, SMS & retention
07
Brand & positioning
08
Analytics & measurement
What Medallion does.
Explore Medallion ↗
In their words.
★★★★★
“Meteoric rise and success.”
★★★★★
Built “one of the top 25 most influential content destinations in the world.”
The Lower Cross journal
Ideas with consequences.
Let’s build.
Tell us what you're building, what needs to change, and we’ll take a look.
$2B+Sales generated for brands we’ve worked with
$750M+Media managed against margin
20+Years building and operating
As featured in
