Lower Cross LLC

Terms of Service

Last Updated: July 8, 2026

Effective Date: July 8, 2026

1. ACCEPTANCE OF THESE TERMS

These Terms of Service ("Terms") govern your access to and use of lowercross.com and any related pages, subdomains, forms, and content we operate (collectively, the "Site"), which is provided by Lower Cross LLC ("Lower Cross," "we," "us," or "our"), a company based in Greenwich, Connecticut.

By accessing or using the Site, submitting a form, subscribing to our communications, or otherwise interacting with the Site, you agree to be bound by these Terms and by our Privacy Policy, which is incorporated by reference. If you do not agree to these Terms, do not use the Site.

If you use the Site on behalf of a company or other entity, you represent that you are authorized to accept these Terms on its behalf, and "you" refers to that entity.

2. WHO WE ARE AND WHAT THE SITE IS

Lower Cross is a digital growth and strategy firm that provides paid media, creative, retention, and related marketing and strategy services to businesses. The Site is an informational and marketing website. It describes our services, presents case studies and press, and allows visitors to contact us, request a strategy call, and subscribe to our communications.

The Site does not itself provide paid services. Any engagement of Lower Cross for services is governed by a separate written agreement between you and Lower Cross. In the event of a conflict between these Terms and a signed services agreement, the signed services agreement controls with respect to that engagement.

3. ELIGIBILITY

The Site is intended for businesses and professionals. You must be at least 18 years old and capable of forming a binding contract to use the Site. By using the Site, you represent and warrant that you meet these requirements.

4. PERMITTED USE AND RESTRICTIONS

We grant you a limited, non-exclusive, non-transferable, revocable license to access and use the Site for your own internal, lawful, and non-commercial informational purposes, or to evaluate and communicate with us about our services. You agree not to:

• Use the Site in violation of any applicable law or regulation;

• Copy, reproduce, distribute, republish, sell, license, or create derivative works from the Site or its content except as expressly permitted;

• Use any automated means (including bots, scrapers, or crawlers) to access, collect, or index the Site or its data, except for search-engine indexing consistent with our robots settings;

• Introduce viruses, malware, or other harmful code, or interfere with or disrupt the Site, its servers, or networks;

• Attempt to gain unauthorized access to any portion of the Site or any related systems or accounts;

• Reverse engineer, decompile, or attempt to derive the source code of any software used to provide the Site;

• Use the Site to send unsolicited communications or to harvest contact information; or

• Use the Site in any manner that could damage, disable, overburden, or impair it, or that infringes or misappropriates the rights of any third party.

We may suspend or terminate your access to the Site at any time, with or without notice, for any reason, including if we believe you have violated these Terms.

5. INTELLECTUAL PROPERTY

The Site and all content, features, and functionality on it -- including text, graphics, logos, icons, images, audio, video, data compilations, software, and the "Lower Cross" name and marks -- are owned by Lower Cross or its licensors and are protected by U.S. and international copyright, trademark, and other intellectual property laws.

The "Lower Cross" name and logo are trademarks of Lower Cross LLC. Other names, logos, and marks appearing on the Site (including client and press logos) are the property of their respective owners and are used for identification and reference purposes only; their appearance does not imply endorsement of Lower Cross by those parties beyond any relationship expressly described.

Except as expressly permitted by these Terms, you may not use, copy, or exploit any content on the Site without our prior written consent.

6. SUBMISSIONS AND COMMUNICATIONS

If you submit information through a Site form or otherwise send us ideas, suggestions, feedback, or other materials (collectively, "Submissions"), you grant Lower Cross a non-exclusive, worldwide, royalty-free, perpetual, irrevocable license to use, reproduce, and act on such Submissions for our business purposes, without obligation or compensation to you, except to the extent the Submission contains your personal information, which we handle in accordance with our Privacy Policy. You represent that you have the right to provide any Submission and that it does not violate the rights of any third party.

You are responsible for the accuracy of the information you submit, and you agree not to submit false, misleading, or unlawful information.

7. NO PROFESSIONAL ADVICE; NO GUARANTEE OF RESULTS

The content on the Site, including case studies, statistics, testimonials, press references, and general commentary, is provided for informational purposes only and does not constitute business, financial, legal, investment, or other professional advice. You should not act on any Site content without seeking professional advice tailored to your circumstances.

Case studies, performance figures (such as revenue, ROAS, contribution margin, and growth percentages), and testimonials reflect specific past engagements and circumstances. Past results are not a guarantee or prediction of future performance, and individual results vary. Nothing on the Site is a promise or guarantee of any particular outcome.

8. THIRD-PARTY LINKS, PLATFORMS, AND CONTENT

The Site may contain links to, or content from, third-party websites, platforms, and services (for example, LinkedIn, Facebook, Instagram, X, YouTube, and press publications). We do not control and are not responsible for the content, policies, or practices of any third party. Links are provided for convenience only and do not constitute our endorsement. Your use of third-party sites and services is governed by their own terms and policies.

References to platform partnerships (such as Google, Meta, Microsoft, Shopify, Klaviyo, and similar) identify tools and platforms we work with and do not imply that those companies endorse Lower Cross except as expressly stated by them.

9. DISCLAIMER OF WARRANTIES

THE SITE AND ALL CONTENT ARE PROVIDED "AS IS" AND "AS AVAILABLE," WITHOUT WARRANTIES OF ANY KIND, WHETHER EXPRESS, IMPLIED, OR STATUTORY. TO THE FULLEST EXTENT PERMITTED BY LAW, LOWER CROSS DISCLAIMS ALL WARRANTIES, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, TITLE, AND ANY WARRANTIES ARISING FROM COURSE OF DEALING OR USAGE OF TRADE.

WE DO NOT WARRANT THAT THE SITE WILL BE UNINTERRUPTED, SECURE, ERROR-FREE, OR FREE OF VIRUSES OR OTHER HARMFUL COMPONENTS, OR THAT ANY CONTENT IS ACCURATE, COMPLETE, OR CURRENT. YOUR USE OF THE SITE IS AT YOUR OWN RISK.

10. LIMITATION OF LIABILITY

TO THE FULLEST EXTENT PERMITTED BY LAW, IN NO EVENT WILL LOWER CROSS OR ITS MEMBERS, OFFICERS, EMPLOYEES, CONTRACTORS, OR AGENTS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR FOR ANY LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR BUSINESS OPPORTUNITY, ARISING OUT OF OR RELATING TO YOUR ACCESS TO OR USE OF (OR INABILITY TO ACCESS OR USE) THE SITE, WHETHER BASED IN CONTRACT, TORT, STRICT LIABILITY, OR ANY OTHER THEORY, EVEN IF LOWER CROSS HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

TO THE FULLEST EXTENT PERMITTED BY LAW, THE TOTAL AGGREGATE LIABILITY OF LOWER CROSS ARISING OUT OF OR RELATING TO THESE TERMS OR THE SITE WILL NOT EXCEED ONE HUNDRED U.S. DOLLARS (US $100). SOME JURISDICTIONS DO NOT ALLOW CERTAIN LIMITATIONS OF LIABILITY, SO SOME OF THE ABOVE MAY NOT APPLY TO YOU.

11. INDEMNIFICATION

You agree to indemnify, defend, and hold harmless Lower Cross and its members, officers, employees, contractors, and agents from and against any claims, liabilities, damages, losses, and expenses, including reasonable attorneys' fees, arising out of or relating to (a) your use of the Site, (b) your violation of these Terms, or (c) your violation of any law or the rights of any third party.

12. GOVERNING LAW AND DISPUTE RESOLUTION

These Terms and any dispute arising out of or relating to them or the Site are governed by the laws of the State of Connecticut, without regard to its conflict-of-laws principles. You agree that the exclusive jurisdiction and venue for any dispute not subject to arbitration (if applicable) will be the state and federal courts located in Fairfield County, Connecticut, and you consent to the personal jurisdiction of those courts.

Any claim you may have arising out of or relating to the Site or these Terms must be commenced within one (1) year after the claim arises; otherwise, the claim is permanently barred, to the extent permitted by law.

13. CHANGES TO THE SITE AND THESE TERMS

We may modify, suspend, or discontinue the Site or any part of it at any time without notice. We may also revise these Terms from time to time. When we do, we will update the "Last Updated" date above. Changes are effective when posted. Your continued use of the Site after changes are posted constitutes your acceptance of the revised Terms.

14. GENERAL

These Terms, together with our Privacy Policy, constitute the entire agreement between you and Lower Cross regarding your use of the Site and supersede any prior agreements on that subject. If any provision of these Terms is found unenforceable, that provision will be limited or severed to the minimum extent necessary, and the remaining provisions will remain in full force and effect. Our failure to enforce any provision is not a waiver of that provision. You may not assign these Terms without our prior written consent; we may assign them freely. Section headings are for convenience only.

15. CONTACT US

Questions about these Terms may be directed to:

Lower Cross LLC

Greenwich, Connecticut

Email: hello@lowercross.com

Phone: 203-990-2888